Dear tourism service providers and agencies,
We would like to inform you that on 8 May 2020 the Slovenian Tourist Board published a public call for offers to promote tourism packages of the Slovenian tourism industry on the domestic market (opens in a new tab), with the aim of promoting and directly selling Slovenian tourism products on the domestic market.
The submitted offers will be included in a nationwide communications campaign, which starts next week and is expected to run until March 2021. It will be carried out in cooperation with the tourism industry, destinations, influencers, the media and other institutions, with the aim of encouraging residents of Slovenia to holiday at home, explore Slovenia and share their experiences. Through the campaign, we aim to increase the number of domestic tourist arrivals and overnight stays and to boost spending by domestic tourists.
In line with the communications strategy, the packages offer not just accommodation but an experience. They are certainly something more than a standard package offer. They are designed with a clear target group in mind (Active, Lifestyle, Well-being) and have a clearly defined central theme. They include a thoughtful selection of small touches and experiential elements.
Tourism packages can be submitted throughout the campaign in the following categories:
- ACTIVE HOLIDAYS
- FAMILY HOLIDAYS
- WELLNESS OFFERS
- CULINARY OFFERS
- CITY AND CULTURE OFFERS
- WINTER OFFERS (This option will be available from August 2020 onwards.)
Depending on their central theme, the packages will be placed on the campaign landing pages Lifestyle (culinary offers; city, culture and festival offers; family holidays with a lifestyle central theme), Active (active holidays; family holidays with an active central theme) and Wellbeing (wellness offers; family holidays with a wellbeing central theme).
Submitting offers via the web application at www.slovenia.info/oddajpaket (opens in a new tab) is free of charge for providers. Providers must submit proofread content in Slovenian.
The full call is available at: https://www.slovenia.info/sl/poslovne-strani/razpisi-sto/javni-pozivi (opens in a new tab)
Instructions for providers on registering and submitting packages are available here: Instructions for registering and entering package offers (opens in a new tab).
For further information on submitting offers, please contact us by phone on 01 5898 574 or by email at: eposlovanje@slovenia.info.
Kind regards,
Slovenian Tourist Board
